As a booze-infused ice cream product, Arctic Buzz required a creative content marketing campaign consistent with their tagline, “think outside the bottle.”
Our creative team developed a character, “Bad Grandma,” as well as a series of lifestyle and recipe videos, to get eyes on the brand. We then created high-production value videos and launched an organic marketing campaign on social media.
We also custom-designed a sleek website for them, optimized for search engine optimization (SEO). The website also includes a custom blog strategy optimized for organic search using extensive content analytics research to generate maximum engagement.