Marketing Audit

Marketing Analysis to

Optimize Your Budget

Is your current marketing strategy generating a strong ROI? A marketing audit measures the effectiveness of your current efforts and pinpoints how to optimize your marketing budget to reach your goals. By analyzing your efforts, the marketing experts at Forge Apollo identify what’s working, what’s not, and how to generate leads and revenue. Discover your brand’s improvement areas and get impactful solutions. Contact us today to get started. 

Promote Growth

Who Needs a Marketing Audit?

A marketing audit can help you revamp your strategy and boost profits. Not only does it provide your business with direction, but it is also beneficial if you are experiencing low engagement or a decrease in leads. Whether you’re interested in elevating SEO, website performance, social media, or email marketing, a marketing audit lays a great foundation for growth. 

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Improve Your Strategy

The Benefits of a Marketing Audit

Keep your efforts current and effective with a digital marketing audit. Some key benefits of an audit include: 

  • Identifying strengths and areas for improvement in your strategy 
  • Clarifying goals and learning relevant KPI’s 
  • Maximizing the ROI of your current marketing budget with strategic reallocation 
  • Improving future monitoring to increase ROI over time 
  • Understanding the latest marketing trends and best practices
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A Thorough Analysis

What Does a Marketing Audit Include?

Our digital marketing strategy audit leaves no stone unturned. In addition to our in-depth audit, we also offer a smaller audit for clients interested in analyzing select areas. The areas we evaluate are: 

  • SEO
  • Website Traffic 
  • User Experience 
  • Paid Advertising
  • CRM Utilization
  • Conversion Rate Optimization
  • Written Content 
  • Email Marketing
  • Lead Nurturing 
  • Social Media 
  • Website Design 
  • And More

Our Process

Our comprehensive digital marketing audit services typically take four to six weeks. We provide a complete overview of your efforts and identify attention areas. You’ll leave understanding what’s working, what’s not, and how to make budget-maximizing improvements. 

Discovery

We interview your team to understand your current marketing efforts. This includes members of your current marketing team, leadership, and any outside vendor teams providing marketing services. This allows us to gain a complete overview of your company and learn about your target audience, goals, and processes.

Audit

Next, our team examines all aspects of your marketing. We inspect data from various sources and software to deliver a strong strategy that boosts results. Some platforms we evaluate include Google Analytics, Google Search Console, Google My Business, Google Ads, and CRMs. After analyzing the data, our team compiles our findings in your auditing document.

Strategy

Once we complete the audit, it’s time to make some changes. Our last step is outlining recommendations for a new marketing strategy. We will also provide discounted pricing for our services to help resolve pain points identified in your audit.  By providing highly detailed and specific suggestions, our marketing team can develop a clear roadmap to success. 

Maximize Your Marketing Budget

Contact Us
for an Audit

Improve your marketing strategy and drive strong results. Contact our digital marketing audit company in Philadelphia to explore your options and start maximizing your budget. Get started today.