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During the discovery phase of the marketing audit, the Forge Apollo digital marketing team will interview your current marketing team to understand their existing processes and efforts better. In addition, we will question other members of your company to get a strong understanding of the company’s target audience, goals, processes, and other factors that impact marketing efforts.
Once we complete the discovery phase, we will schedule a follow-up meeting with you to point out any initial findings that could benefit from immediate action. We don’t want you to wait six weeks to learn about any significant problems.
Next, The Forge Apollo team will take a deep dive into all aspects of your marketing. The audit involves inspecting data from various sources and software, including:
Google Analytics, Google Search Console, Google My Business, Google Ads, CRM such as Hubspot, Salesforce, Call Tracking, SEMRush, Social Media Analytics, and more.
After analyzing all possible data, our team will compile their comprehensive notes and findings and place them in your auditing document.
After completing the audit, the last step is outlining recommendations for changes to your current marketing strategy. The recommendations are highly detailed so that you can give them to your existing marketing team to implement or provide to anyone else you might hire.
The Forge Apollo team will also provide pricing options for our services that help resolve the marketing pain points confirmed in your audit and help your company reach its marketing goals.
