When was the last time you evaluated the performance of your digital marketing strategy and made adjustments? Most experts suggest an annual, if not more frequent, digital marketing audit....
Corporate training videos are vital to share policies and processes with employees, but are they paying attention? In one study, 67% of employees reported not giving a training video...
People seek out local information in 46% of Google searches. Considering there are 8.5 billion Google searches daily, many people want services “near me.” So how can your business...
Effective ads entice viewers to click through, but a click isn’t necessarily a conversion. Landing pages help drive conversions with a strategically planned experience. What makes a good landing...
With the travel industry projected to reach $854.80 billion in revenue in 2023, tourism marketing is critical to ensuring your destination is a significant part of that statistic. With...
With the development of AI chat programs like ChatGPT, Bing’s search AI, and Google’s Bard, many people have questions about the future of AI in marketing. How does AI...
Customer feedback provides brands with a powerful voice using irrefutable social proof. In marketing, social proof is more than a psychological phenomenon. Informational social influence drives the majority of...
91% of marketers increased their website traffic using video marketing. Video is essential for SEO because it increases user engagement, conversions, and backlinks. But when posting videos to YouTube...
