- 311 million impressions
- 1,500 contest entries
- Drove millions of dollars in incremental revenue and bookings
4.3 million overall campaign reach
2.8 million video engagements
Dreams Resorts needed a feel-good PR piece for their “Experience Dreams” campaign. The point of the campaign was to get viewers to take a vacation with Dreams, so we crafted this next-gen virtual reality experience for their campaign.
If users shared the 360-degree experience with their friends, they would receive a chance to win a real vacation.