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How to Maximize the ROI of Video Production

Marketing video production is a worthwhile investment, but are you maximizing its return? Every step of the production process, from planning to post-production storage, affects the outcome of your video. In a Wyzowl report, 93% of marketers reported

Two people recording a podcast

Should Your Business Start a Podcast?

We don’t need data to show you that podcasts are popular (but we do have some). It seems like there’s a podcast for everything. My mother listens to one about discontinued cereal, for example. Some may say the

Woman in a hotel room

9 Automated Emails Your Hotel Should Be Sending

Hotel email marketing is a chance to delight your potential guests and drive bookings or upsells. One-off campaigns, like newsletters or temporary promotions, are a great way to reach audiences. However, the real power comes from automated emails.

Website developer looking at a computer

How to Spot a Good Website Design Package

Not all websites are equal. Just like people, a stunning website design can be a mess under the surface. The best websites look good and are built to perform for your goals. Worthwhile professionals should customize a website

2025 Webby Honoree

Forge Apollo Website Design Named Webby Honoree

PHILADELPHIA, PA–Forge Apollo is excited to announce that its website design for ICONA Resorts is a Webby Honoree. The International Academy of Digital Arts and Sciences (IADAS) honored Forge Apollo in the “Websites and Mobile Sites – Travel

Family taking a selfie at a hotel pool

6 Tourism Social Media Post Ideas

75% of travelers find destination inspiration from social media. From tourism boards to specific businesses, like hotels or restaurants, having a social media presence is key to getting visitors. In our guide to creating a social media strategy